Smartphone model Poco has unveiled a model new brand and model mascot. ‘Made of Mad’ is the brand new model brand and the mascot will likely be built-in into the model’s campaigns throughout totally different mediums.
As per Poco, the halo on the mascot’s head signifies a way of goodness; the mascot could also be Mad however “with a cause”. The antennas symbolize the naughty facet of mad. The intent within the eyes brings a “unique kind of incongruity” whereas the triangular mouth stands for sharp wit.
Commenting on the brand new brand unveiling, Anuj Sharma, nation director, Poco India, stated, “POCO’s ‘’Made of Mad’’ is a creative rendition of what our fans and consumers can expect from a brand that indicates a very compelling functional promise. It is also a representation of our consumers who are mad, eccentric, irreverent with a thirst to pursue perfection. Through this initiative, we want to build a belief system that enhances the overall POCO experience that our users find relevant.”
The firm had lately launched the Poco M3 smartphone in India. Running on MIUI 12-based on Android 10 out of the field, the smartphone affords a 6.53-inch FHD+ show with 2340x1080p decision. It comes powered by Qualcomm Snapdragon 662 octa-core processor, paired with 6GB RAM. There are two storage fashions — 64GB and 128GB. For those that need extra storage, there’s a microSD card assist of as much as 512GB.
