Clickpost, an automatic logistics SaaS platform, gives e-commerce corporations an amalgamation of clever companies associated to delivery and monitoring of packages. Its AI-driven platform optimises the cumbersome job of logistical dealing with of products deliveries – from deciding on a supply associate, to monitoring deliveries, and even automating motion in case of a cargo delay. This delivery API for on-line shops aggregates delivery companies from a number of carriers. It takes the burden off ecommerce corporations and manages the method stream of merchandise from the supply of provide to the client. Founded in 2015, the corporate grew to become worthwhile in simply two years of operations, and is presently stated to be processing greater than 10 million shipments monthly and rising at a charge of 600 % YoY. Its clientele consists of large corporations like Nykaa, PharmEasy, 1mg, Realme, and lots of extra.
One of the largest outcomes from the COVID-19 pandemic has been the accelerated progress of on-line commerce. Traditional companies that relied solely on retail have been pushed to have presence on-line as effectively. Clickpost sees this shift as a giant alternative and has additionally been featured in Emerge 50 Awards 2020 beneath the ‘Logistics and Supply Chain’ class. ClickPost has expanded to the Middle East and is quickly launching in South East Asia and the USA.
Expert opinion: Founder and Chief Analyst at techARC Faisal Kawoosa says, “D2C or direct to consumer is the way forward. As this sentiment grows many companies, even which are primarily B2B will require a ‘turnkey’ logistics partner. That’s where Clickpost comes handy and adds to brands achieving D2C.”
Speaking on the booming SaaS trade generally, PN Sudarshan, Partner, Deloitte India says, “SaaS as a business model has proved effective in the digitization of small and medium enterprises around the world. India is an important market both from a supply and demand perspective. From a demand perspective, India is going through mass digitization, which brings industry value chains into the digital fold enabling shared information exchange across the supply chain. SaaS as a business model is definitely well-positioned to catalyse this change and cost-effective digital tools would help us move from a “data-poor” to “data-rich” financial system. The present COVID-19 pandemic has catalysed the speed of expertise adoption throughout industries. In this context, SaaS as a enterprise mannequin can witness elevated adoption, as flexibility and affordability turns into a key for enterprises to handle the pandemic response and thrive within the altering market dynamics.”
We spoke to CEO and Co-founder of ClickPost, Naman Vijay to know a bit extra in regards to the firm’s overwhelming success story and its future plans.
1. What had been you doing earlier than ClickPost was dropped at life. What was the conceptualisation course of behind ClickPost?
We had been operating a delivery aggregator start-up earlier than ClickPost and that is once we realised that whereas there have been quite a few courier corporations on the market, e-commerce corporations confronted a number of tech challenges whereas integrating with them – each courier firm had a distinct API which wanted to be built-in and managed, internet buyers didn’t have real-time visibility of their orders and monitoring efficiency and SLA of various courier companions was a nightmare. This led us to construct a tech product which might permit e-commerce corporations to handle end-to-end logistics at one place. We pivoted from being an aggregator to being an entire logistics platform for ecommerce. Having confronted a number of challenges round logistics firsthand, we had been satisfied that the market wanted an answer and had been assured of our tech product which was already fixing these challenges for us.
2. When was it you lastly determined you wished to start out ClickPost?
We began as a Logistics aggregator the place we had been performing as a logistics associate to our shoppers and had been in flip leveraging different logistics suppliers to get the deliveries performed. At that point, we had been utilizing the current logistics integration options internally with our supply companions for environment friendly outcomes.
Our shippers seen the seamless API communications that we had been having with the supply companions and aspired for a similar expertise to fill the hole between them and the logistics companions. This lack of integrations was resulting in unsatisfactory after gross sales buyer expertise and income leakages. We then began promoting our logistics intelligence platform as a SaaS platform in 2017. This enabled shippers to have a clear and simpler option to handle their end-to-end logistics operations. For the primary 12 months, we had been constructing the product with some early prospects. Now we’re the biggest participant in our section with most massive enterprises trusting ClickPost for his or her submit buy buyer expertise.
3. Were there any operational challenges (or some other challenges) that you just confronted when beginning ClickPost? Please supply our readers particulars on what these challenges had been and the way you overcame them.
When we had began, this class didn’t exist and e-commerce corporations struggled to combine with a number of courier companions and construct merchandise to handle their logistics. It was tough at first to persuade corporations to make use of a SaaS platform to handle this exercise and as a substitute give attention to their core. Back then Indian corporations weren’t very open to purchasing tech merchandise, and it took awhile for us to get acceptance out there.
4. Did it’s a must to put in any cash to start out the enterprise? When did you resolve that funding was required?
When we went to the market to lift cash, buyers had been happy by our early numbers. We had been lucky to be backed by some marquee buyers like Times Internet, Rebright Partners, Capital and Gemba Capital early on in our journey.
5. Could you share some attention-grabbing tales about your preliminary days? What learnings have you ever picked up from these hustle days?
For product corporations: You ought to at all times co-create merchandise with preliminary prospects – attempt to perceive their a number of drawback statements and develop product options to unravel them. We nonetheless comply with an identical method to innovation – prospects are interviewed round their day-to-day challenges and people insights resolve which product we’ll launch subsequent. It’s straightforward to get carried away and construct merchandise that you just imagine are proper in your prospects, however that is an method we must always keep away from.
6. Is there any explicit incident that’s monumental in ClickPost’s journey? Please share that incident with our readers. Also, define all the large milestones that ClickPost has crossed since its inception.
Our focus had been ecommerce logistics for the reason that very starting which ensured that we had been constructing a super-specialized product for this area of interest market. We had been in a position to get massive shoppers akin to Nykaa early on, and this helped us construct scalable merchandise. Currently, we’re the market chief in India and the biggest ecommerce corporations use ClickPost to cut back their logistics prices and enhance prospects’ delivery expertise.
ClickPost is in the present day one of the crucial promising SaaS start-ups in India. Last quarter, we gained the distinguished Emerge 50 award by NASSCOM for being one of the crucial modern rising software program corporations in India; and had been additionally the one Indian firm ranked by G2 within the Shipping software program class as ‘High Performer’. We are rising 3X yearly, and are already EBITDA constructive.
7. Could you assist give a way of how far ClickPost has come?
A: We are working with 150+ e-commerce corporations throughout India and Middle-East and processing about 12 million shipments month-to-month. Most e-commerce vertical leaders in India use ClickPost and 120+ courier companions throughout the nation are built-in on ClickPost. We are rising 3X yearly.
8. What was it like crusing by the COVID-19 disaster? Did you see a fall in enterprise or an sudden surge? How did you cope with it?
In the preliminary phases, your entire e-commerce trade took a success, however finally rose again as much as assist individuals all throughout the nation obtain items at a time when shops and malls had been unable to open. ClickPost was prepared to help on this course of and hold issues operating easily. E-commerce volumes have grown considerably submit COVID and consequently numerous retail corporations have began to speculate extra in enhancing their on-line promoting capabilities. This has elevated our buyer base considerably.
9. Any recommendation for younger Indian entrepreneurs on the market?
A: I feel SaaS is an especially promising trade in India that not many younger individuals relate with since their focus is B2C merchandise. Global corporations are extraordinarily open to utilizing tech merchandise constructed by Indian corporations, because of the nice engineering expertise in our nation.
10. What are the large plans sooner or later?
We are already the biggest participant in India and are rising in middle-east, south-east Asia. We plan to broaden to the US this yr. On the product entrance, there are a number of improvements that we’re bringing to the Indian ecommerce market. The priorities are COD reconciliation platform which is able to assist e-commerce corporations utterly automate money reconciliation with completely different courier companions and RTO discount software which might assist ecommerce corporations cut back return-to-origin and enhance supply proportion.
11. What is the worker power? Is ClickPost hiring presently?
We have a group of 30 individuals, and are hiring extensively throughout engineering, gross sales, advertising and buyer success roles.
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