Portraying chief minister Mamata Banerjee because the daughter of Bengal, the Trinamool Congress on Saturday launched its celebration’s marketing campaign slogan barely two months forward of the essential Assembly elections in West Bengal. ALSO READ | Mamata Banerjee Targets BJP, Alleges ‘Conspiracy’ Behind Bomb Attack On Jakir Hossain
The TMC Slogan – ‘Bangla Nijer Meyekei Chaye’, which interprets to ‘Bengal desires its personal daughter’- was accompanied with Banerjee’s photograph on the hoardings which had been formally launched by the state’s ruling celebration throughout Kolkata.
According to the studies, senior celebration leaders Derek O’Brien, Subrata Bakshi, Partha Chatterjee, and Kakoli Ghosh Dastidar had been current on the unveiling of the slogan. The hoardings for the ballot will as soon as once more be launched at district stage occasions on Sunday, February 21.
আসছে আরো একবার #MaaMatiManush-এর সরকার!
যে লড়াই করেছে বাংলার মানুষের জন্যে, যে ঝড়-জল-বৃষ্টির মাঝে রুখে দাঁড়িয়েছে আমাদের হয়ে, যে শক্ত হাতে এগিয়ে নিয়ে যাচ্ছে বাংলাকে উন্নয়নের পথে…আজ আকাশে বাতাসে একটাই নাম @MamataOfficial.
তাই তো বাংলা এবার বলছে, #BanglaNijerMeyekeiChay pic.twitter.com/cT8lIoJSLO
— All India Trinamool Congress (@AITCofficial) February 20, 2021
The slogan provides enamel to the ‘insider vs outsider’ debate because it portrays Chief Minister Mamata Banerjee because the daughter of Bengal whereas the leaders of Bharatiya Janata Party because the ‘outsiders’. It clearly portrays the main focus of the celebration’s marketing campaign which is ousting the ‘bohiragoto’ (outsiders) and retaining seats on votebank of ladies of Bengal.
Polls to the 294-member West Bengal Assembly is predicted to be held someday in April-May this yr. Though the Election Commission is but to announce the dates, the polling physique has begun the coaching of over 20,000 polling officers within the state.
Meanwhile, the key political events which primarily embody TMC, BJP and Indian National Congress, are working their ballot marketing campaign within the state in full swing. The Mamata led-TMC is already engaged in a political spat with the saffron celebration led by Amit Shah-JP Nadda.